Ginny Reed : ERROR_GRACEFUL_DISCONNECT

Untitled, 2014, Ginny Reed

The NewBridge Project presented a solo exhibition of newly commissioned work by Ginny Reed. ERROR_GRACEFUL_DISCONNECT will explored ‘the loop’ in digital technology, examining the ways we receive and digest information through digital reproductions.

Our online world is characterized by repetition; from GIFs, vines, memes, instant replays and samples, a culture that saturates and bombards the senses, providing no option other than to consume everything ‘all at once’.

Reed works across various media to create an installation that reflects our sensory engagement with the digital world. Audio & Visual material appropriated from animation and video footage is looped, collaged and programmed to reflect how we interact with the invisible sub-structure of data that permeates our lives.

Ginny Reed lives and works in Newcastle upon Tyne. Reed’s practice contrasts different aspects of production including video, photography, drawing, installation and performance. Her art works and performances explore the accumulation and dispersal of everyday materials, highlighting the residues and remnants of ‘events’. Reed has exhibited and performed extensively internationally and across the UK including; Arnolfini (Bristol), CCA (Glasgow), Glasgow International, BALTIC Centre for Contemporary Art (Gateshead), MIMA (Middlesbrough), The Projection Gallery (Liverpool Biennial), Kettle’s Yard (Cambridge) The Art Centre Chulalongkorn University (Bangkok, Thailand), Café Gallery Projects (London), East 73rd Gallery (London), Trampoline – platform for new media art (Berlin) and Schalter (Berlin). Reed is currently Senior Lecturer in Fine Art at Northumbria University.

NewBridge Project Space, 16 Newbridge Street West, Newcastle upon Tyne, NE1 8AW. Opening hours: Tues-Sat 12-6pm.

The Newbridge Project